Ranked by the one thing an SEO agency cannot fake: the search optimisation of its own website. All 6 were measured the same way, on the same day of their crawl, with no paid placement and nothing self-reported. Just Web Agency leads the city at 83/100 against a market average of 74.
Across the 6 agencies rated here the median score is 75/100, and the spread runs from 62 up to 83. That gap is the useful part: it is the difference between a shop that practises what it sells and one that has not touched its own site in years. The services this market leans on most: Social Media Marketing, Web Design & Development, Search Engine Optimization, Local SEO, SEO, PPC Management.
Use the score to cut the list, then use the profile to make the call. Three checks that catch most bad fits:
Few agencies in this market publish their rates, so every profile shows the band we could establish and marks it as an estimate. Expect a minimum monthly retainer in the low thousands for local work, and more where the competition is national.
By the SEO quality of their own websites, measured automatically and identically for all 6 of them. The score blends technical setup (30%), on-page basics (28%), content depth (22%) and whether the agency actually ranks for local searches in Vaughan (20%). Nobody pays for placement and nobody submits their own numbers.
It is evidence, not proof. An agency that cannot get structured data, meta descriptions or headings right on its own site is showing you how it works. But a great score with no case studies means little, so read the reviews, the case studies and the local visibility number together before you shortlist anyone.
Most agencies in this market do not publish rates. Expect a minimum monthly retainer in the low thousands for local SEO and more for competitive national work. Every profile shows the band we could establish and marks whether it was published or estimated.
Local visibility counts how often an agency appears in the search results their own prospects would use in Vaughan, such as "seo agency Vaughan". Of the 6 rated here, 0 show up in at least three of those eight searches. A low number usually means the agency wins work by referral or ads rather than by ranking.
Sites are re-measured as the crawler comes back around to each city, so a redesign or a technical fix shows up in the score. Agencies that claim their profile can also submit corrections, which our team reviews before anything goes live.
Listing is automatic: the crawler finds agencies from public search results, so there is nothing to buy. To manage a listing, open your profile and claim it with an email on your own domain. That unlocks a dashboard with profile analytics, quote requests, editable details and an updates feed.