Charcoal Marketing Review: SEO Score 79/100 - Halifax, NS - SellSEO
Agencies/Canada/Halifax, NS/Charcoal Marketing
Rank #7 of 14 in Halifax

Charcoal Marketing

charcoal.marketing ·Halifax, NS ·★★★★★ 4.3 (12 reviews)

“Where ideas catch fire.”

79/100 · B
Own-site SEO score
Min project$5,000+
Hourly rate$100 - $149 / hr
Team size10 - 49
Founded2016
Overview

About Charcoal Marketing

Charcoal Marketing provides big-brand marketing support for small businesses in Halifax, offering strategy, content, design, and digital services. They act as a fractional marketing department for growing businesses.

StrategyContentDesignDigital MarketingReputation Management

Estimated Typical range for an agency of this size in Halifax, not a quote. Ask for exact pricing in the form.

What clients keep mentioning
Expert supportFractional services
The measurement

Score breakdown

Fetched from their own homepage and scored the same way as every other agency in the directory.

Technical 100On-page 90Content 77Visibility 34
Technical100
On-page90
Content77
Local visibility34
What the audit found
✓ 6 passingNothing flagged on this page
✓Uses structured data
✓Mobile ready
✓Well-sized page title
✓Meta description well written
✓Clean single H173% of agencies also do this
✓Image alt coverage 85%
Do they turn up when someone searches for an agency in Halifax?

We run the eight searches a local business would actually type, such as "seo agency halifax", and count how many return this agency.

Searches they appear in2/8
Best position#8
City average39/100

Most agencies here appear in only a handful; the ones at the top of this city appear in six or more.

Each check against the directory average
↑ Technical 100 vs 92 average, +8
↑ On-page 90 vs 86 average, +4
↓ Content 77 vs 87 average, -10
↓ Local visibility 34 vs 39 average, -5

Measured automatically from the agency's own homepage. Same rules for every agency in the directory.

How that compares in Halifax

Measured against every other agency rated in this market.

Charcoal Marketing 79
Halifax average 75
Best in Halifax 91
Canada average 79
Every rated agency 78

Across the whole directory Charcoal Marketing scores higher than 42% of every agency we have measured. Spread across Halifax runs 46 to 91 out of 100.

Focus

Where they focus

Read from how the agency presents its own work, so you can see the shape of the shop before you call.

40%Search Engine
Service mix
Search Engine Optimization40%
Content Creation20%
Design15%
Digital Advertising15%
Reputation Management10%
Industries served
Medical25%
Education25%
Retail20%
Technology15%
Other15%
Client size
Small Business (<$10M)60%
Medium Business ($10M-$1B)30%
Large Enterprise (>$1B)10%
Rare in Halifax

Services this agency lists that few others in the city do.

★Strategythe only agency here offering it
★Contentthe only agency here offering it
★Designthe only agency here offering it
Reputation

Ratings across platforms

Aggregate scores as published on each platform, weighted into the headline rating.

TrustAnalytica
4.3/5
★★★★★
12 reviews
Proof of work

Case studies

Published by the agency, with the numbers they reported. Follow a link to read the original.

Nova Scotia College of Early Childhood Education Education

Improve student recruitment.

Increased engagement with strategic content.

Read the case study
Benjamin Bridge Retail

Launch a digital B Corp campaign.

Successful campaign with storytelling and video.

Read the case study
Credentials

Partners, clients and awards

What sets them apart
  • Fractional marketing services
  • Big-brand support for small businesses
Clients they name publicly
Nova Scotia College of Early Childhood EducationBenjamin Bridge
Certifications
Google Partner

Contact

LocationHalifax, NS
Phone902-454-8893
Founded2016
LanguagesEnglish
Linkedin Instagram

Request a quote

Tell Charcoal Marketing what you need. Your request goes to the agency once claimed, and our team keeps a copy.

Work at Charcoal Marketing?

Claim this profile with an email on your own domain. You get a dashboard with profile analytics, quote requests, editable details and an updates feed.

Comparing agencies in Halifax?

Every agency here is scored the same way on the SEO of its own website, so you can shortlist on evidence rather than on who ranks highest for "best SEO agency". Send one brief and let them come to you.

Questions

About Charcoal Marketing

How is Charcoal Marketing rated on this directory?

By the measurable SEO quality of their own website. Charcoal Marketing scores 79 out of 100, which is rank #7 of 14 agencies rated in Halifax, NS. The score blends technical setup, on-page basics, content depth and how often they appear in local search results. No agency pays for placement.

What does Charcoal Marketing cost?

Minimum engagement $5,000+. Typical rate $100 - $149 / hr. These figures are our estimate for a firm of this size in this market, not a quote. Request a quote on this page for exact pricing.

What services does Charcoal Marketing offer?

Strategy, Content, Design, Digital Marketing, Reputation Management.

Is Charcoal Marketing a good fit for my business?

Their client base skews small business (<$10m) at roughly 60% of their work, and they most often work with medical clients. Compare that against your own size and sector before you shortlist them.